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About On Target SEO

A boutique digital marketing consultancy built on 20+ years of experience, honest advice, and measurable results.

Bill Marvin — Owner of On Target SEO
Meet the Owner

Bill Marvin

Owner & Operator — On Target SEO Grand Rapids

My name is Bill Marvin, and I own, operate, and turn out the lights at night here at On Target SEO. I am a consultant who works with only a handful of businesses at a time — because I believe that personal attention and genuine understanding of your business are what produce real results.

On Target SEO specializes in helping small and midsized businesses get found on the web. I went to college specifically to learn how to make websites rank, and I have been applying that knowledge for over 20 years. References are always available — because the results speak for themselves.

We make sites Google-licious. We help your target market find your site on the internet, and once they are there, we make it easy for them to become your client.

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Why Choose On Target SEO

What Sets Us Apart

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Formally Educated in SEO

Bill studied search engine optimization at Central Michigan University — not just learned it on the job. That foundation means a deeper, more principled approach to your rankings.

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Boutique, Personal Service

We work with only a handful of clients at a time. You will never be a ticket number here. Bill personally handles your account and knows your business inside and out.

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Measurable & Transparent

Every strategy is built around clear, trackable goals. You will always know what we are doing, why we are doing it, and what results it is producing.

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Locally Rooted

Based in Grand Rapids, MI, we understand the local market. We are not a distant agency — we are your neighbor, invested in the success of West Michigan businesses.

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20+ Years Experience

Two decades of navigating Google algorithm changes, platform shifts, and evolving best practices means we know what works — and what to avoid.

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References Available

We are proud of our track record and happy to connect you with past and current clients who can speak to the quality of our work and the results we deliver.

Client Experiences

What Clients Say

★★★★★

Bill at On Target SEO has been instrumental in getting our overall internet marketing strategy off the ground. He was able to help not only by implementing a great SEO strategy but also by advising on our overall digital presence.

Verified Client
Grand Rapids, MI
★★★★★

On Target SEO is more than the bomb. If you are thinking about using someone other than OTSEO: DON'T. The owner actually went to college to learn how to make your site rank — and it shows in the results.

Verified Client
West Michigan
★★★★★

Working with Bill has been a great experience. He is knowledgeable, accommodating, and his work has significantly bolstered our business rankings. I highly recommend On Target SEO to any small business owner.

Verified Client
Grand Rapids Area

Ready to Work with Bill?

Schedule a free, no-obligation consultation today and find out exactly how On Target SEO can help your business get found online.

Schedule a Free Consultation